The Changing Face of Soup Packaging

REPORT 2016

Independent Test Conducted By Cint

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What You'll Receive:

1

OVERVIEW

INFLUENCE

PERFORMANCE

PREFERENCE

DEMOGRAPHICS

2

Today’s consumer seeks convenience in nearly every aspect of their lives, and the traditional tin soup can simply won’t cut it anymore. Flexible packaging appears to be the preferred method for transporting and storing soup.

3

The full report includes a series of surveys and tests conducted independently by Cint, We’ve compiled key insights on consumers’ preference for soup packaging based on the appearance and function of its stand up pouch as it appeals to specific participant demographics.

It's Your Product, Package it Properly